From the Attic
Random Ramblings
by T. Owen Stark
Disney: Enough Already!
I
think it began with those Spy Kids movies. Remember those?
There was Spy Kids. Then there was Spy Kids Special Edition.
Then there was Spy Kids One and One Half. All three of
these before Spy Kids 2 and Spy Kids 3. Let's analyze
this... Spy Kids is released and does well in the theaters.
It is soon released on video and does well. Disney waits a little
while and releases Spy Kids Special Edition. The kids
say; "Mommy, I want the Special Edition because it has 3
minutes of extra stuff." So Mom goes to the WalMart and
drops another 15 bucks on the extra 3 minutes. Laughing all the
way to the bank, Disney now decides; "Ha, if it worked once,
maybe it'll work again!" Incredibly, they have the gall
to release ' Spy Kids One and a Half' or One and Three Quarters
or some such nonsense and the kids start again; "Mommy,
its got new stuff on it
another 3 minutes!" I believe
that this might be where all of that 'special edition' stuff
began
'Let's take the stuff that wasn't good enough for
the theater release and throw it back out there and charge extra!'
At least the other companies for the most part called the initial
release a 'Special Edition' or 'Collector's Edition.'
I like to wait for movies to play out and
then buy them for a reduced price. Ever try to buy a Disney movie
at a reduced price? Unless it's a real clunker that's never seen
the inside of a movie theater, forget about it! 'Discount' is
not a word you'll ever hear spoken in the halls of Disney Studios.
Next item of interest is the Disney
Channel. Remember years ago a gentleman (forgive me, but
his name escapes me at the moment), uttered the phrase 'vast
wasteland?' He must have been looking into the future and his
brain was set to the Disney Channel. A 24-hour commercial
for Disney is what this amounts to. In between the shows that
are basically the same show repeated over and over again with
different actors, are the endless stream of young teen-singing
heartthrobs that belt out multi-dubbed songs written to inflict
severe brain damage if you listen long enough. Many of the songs
are written about Disney characters, the latest being the DeVille
gal from 101 Dalmations. Another means of rekindling interest
in an older film about to be re-released at $19.99 for a limited
time. (keep your eyes open). Another word you won't hear around
the Disney studios is creativity. I am weaning my 11 year-old
off of the addicting, mind-numbing channel by introducing her
to the likes of 'The Beatles" , "Simon & Garfunkel"
and "America." Guess what
She loves it! As far
as television goes
Animal Planet, History Channel
and Discovery are pretty good alternatives!
Last but certainly not least on my list of Disney venting is
the latest tactic that beats them all. A few days before the
'Hannah Montana' film was to be released in theaters,
Disney announced in the television ad that the film would have
a limited engagement of one week only. I immediately turned to
my daughter and said; "Remember what I'm telling you; Disney
will announce after the first week that due to popular demand
they have decided to extend the engagement of Hannah Montana.
As we all know, that amazingly kind gesture by Disney came to
pass. I got to wondering after this occurred...If they had only
intended the film to show for one week, what happened to the
films that were scheduled to replace it in the theaters? Don't
they advertise on television and in the newspapers based on the
release time? You don't suppose Disney knew all along that they
were going to be showing Hannah for more than just one lil' ol'
week
do you?
NAH!!!! I wonder how many Moms ran out
to the theater thinking that they only had that one week to treat
their little sweethearts to that multi-talented sit-com star?
I'll end on this question; If Disney knew
all along that Hannah Montana would be in theaters longer
than one week
is that false advertisement? Moms
maybe
its time you call the other Moms at school and then make a call
to Grumpy, Sneezy and Sleezy: Attorneys at Law!
Tom Owens was born in Washington
DC. After living in Maryland for many years, he became a single
parent and now resides in Virginia with his children who are
the first 3 loves of his life. The other three are music, movies
and The Washington Redskins. Tom also dabbles in poetry. You
can read more of his poetry at http://starkimages.blogspot.com/
For more from Tom visit: February January,
December, November,
and October.
|